Happy Blue Fish is a video-game design and development studio, with all the core competencies needed to produce great casual games and kid games: character creation, storytelling, game design, level design, animation, end-to-end production managment. We have a specific focus on kid games with an educational added-value. And we know that in a "digital distribution" world, it is very important to include the business-models as soon as possible in the game design process.

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Casual Games and Kid Games

Your targets are casual gamers and/or kids? Happy Blue Fish can design and develop games based on your IPs and licenses. We can work with your own creative people on an existing "detailled concept", or we can start your project from scratch, providing all the design and creative resources.

For new gamers and "very casual" gamers, we understand the new usage habits and game consomption of these gamers, and we know how to include them in the game design. We put a lot of efforts in the "ease-of-use" of the titles, and on how to best manage the players motivation.

For kid games with an educational value, we have an extensive experience in the design and production of titles (language learning at OpenMind, "Learn English with Lapin Malin" for Mindscape, and all the license-based projects at Mindscape: Adibou, C'est pas Sorciers...).

The studio is currently working with big french publishers on their iOS games.

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Social and push features

We can add downlable content (data fetch live from a web server). We also develop the web back-office for you to manage your downlable content.

We can add Facebook connect, and several features (post data you the user's wall...).

We can integrate mobile social networks, like the Apple Game Center, Aurora Open Feint...

We can integrate push notification, and an event-tracking system (like Flurry).

We can integrate an advertising solution (iAds, AdMob...).

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Technical expertise: digital distribution

Our core technical competencies are on iOS (iPhone / iPad) and MacOS (Mac App Store). We also can develop one source code for both iOS and Android. Happy Bue Fish is also a registered developpeurs for Nintendo DS and Wii, so we can help you on DSiWare and WiiWare projects.

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Business models

For you Casual and Kid Games, we have 3 business models:
- "Regular" Work for Hire (you own the game, you finance the developement cost -- including our margin)
- "At-Cost" Work for Hire (you own the game, you finance the developement cost without margin, and we retain a percentage of the sale proceeds fo fuel our margin - In this model the financial risk is lower for you)
- co-production (we co-finance the game production, we co-own the game, we share the revenues)